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The Hartford Personal Lines


The Hartford has a moratorium in place at this time for their Personal Lines program.

The Hartford is a leader in property and casualty insurance, group benefits and mutual funds. With more than 200 years of expertise, The Hartford is widely recognized for its service excellence, sustainability practices, trust and integrity. The IIAT Advantage program with The Hartford allows eligible appointed agencies the ability to quote, sell, and service their Personal Lines products, including access to their exclusive programs designed to serve the 50+ community.

PL Program Features

  • Broad product offering including:
  • Home, Condo, Renters, Dwelling Fire including The Hartford AARP Home program
  • Personal Auto including The Hartford AARP Auto
  • Personal Umbrella
  • Online quoting platform
  • Policy download
  • Extensive marketing resources
  • Agency ownership of expirations
  • Competitive commissions
  • Opportunity to "Graduate" to a direct appointment

Enrollment Eligibility

  • Remain an IIAT member in good standing
  • Maintain E&O policy with $1,000,000 limit
  • Have automation capabilities necessary to access The Hartford EBC portal
  • Agree to monthly minimum production requirements
  • Requires Hartford approval for subcode appointment
  • Geographic restrictions apply
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Lisa Webb

Director of Advantage Markets
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Neil Kapelka

Advantage Markets Coach