Agency Advertising & Marketing

Growth is the life blood of the Independent Insurance Agency System. Get tips, tools and resources you can use to grow your agency.

Trusted Choice® Marketing

IIAT members have access to the Trusted Choice Freedom Campaign which features advertising materials to help independent agents compete with captive agents!  These professional print, radio, TV and digital ads are available free for members and can be customized with your agency specific information at no additional charge.

Advertising Toolkit

Plan, develop and budget for smart, effective advertising that works.

Sales & Marketing Laws and Regulations

An alphabetical list of topics related to marketing and sales regulations.

Rough Notes Advantage Plus (formerly Virtual Risk Consultant)

Rough Notes Advantage Plus, formerly the Big "I" Virtual Risk Consultant (VRC) is a trusted insurance knowledge base platform available at a member exclusive discounted price to Big I members. Quickly get the information you need to understand your customers operations and exposures while identifying appropriate coverages. Gain access to the resources your agency needs, such as E&O checklists, sales and marketing tools, proposal language, plus training and development support.

Contact IIAT Communications

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